Premier Pauline Marois allowed the separatist agenda to surface in the Quebec election. With all the parties running she is now guaranteed a minority government on 7 April.

Where the rubber hits the road on 7 April.

Premier Pauline Marois fades star candidate Pierre Karl Péladeau into the background. She knows that she cannot sell separatism that blatantly on the campaign trail.

by Tom Thorne

Quebec Premier Pauline Marois in her bid for a majority government has inadvertently  opened the separatism can of worms by mismanaging her star candidate Pierre Karl Péladeau. That can of worms can sink her hopes of getting a majority in the National Assembly.  

A few days after the Pierre Karl Péladeau announcement as a Parti Quebecois candidate, Madame Marois’ pushy body language was in evidence to keep Péladeau away from microphones. She literally pulled him out of the way at one campaign stop for fear that he would declare for “mon pays” again.

How to go from star candidate with a separatist stance to a guy with too big a mouth even for Pauline Marois. He has a lot to learn about politics especially in Quebec where separatism is coded and guarded like a sacred cause by its dropping numbers of adherents.  

Later on CBC’s coverage of the Quebec leadership debate Madame Marois sidestepped a referendum for separatism question by saying “only when it is right”. And what does that mean? Separatism is always cryptic and nuanced mainly because it is the idea that rarely can speak its name without losing votes.

Well I think we know that if Madame Marois gets a majority government she will find a way to “make it right”. She is bent on separatism and to be the politician to take Quebec out of Canada is guaranteed to be too much of a temptation to be resisted if she does get a majority on 7 April. 

In other pieces still available on this blog I have shown that Quebec separatism is a flawed concept in the Canadian context. In a federal state with provincial governments they are set up to enable parts of the country to celebrate their differences from other Canadians while at the same time always celebrating Canada as a whole. For example, who could deny that Newfoundland is a “distinct society”?  They are as distinct as Quebec by any standard.

While there are differences across the country there is also much that welds the federation together. Quebeckers inherently know that and the small group of zealots who make up the separatist hard core denies this aspect of Canada as the only way to make their argument. That is the basic political flaw in separatism and its rhetoric.

To hear a separatist talk one would think that pride in being a Quebecker is denied by the rest of Canada. This is pure nonsense. The notion of “mon pays” is often connected negatively with an old Quebec where admittedly French Canadians had equity difficulties with English community in the Province. That time is gone. The wound is healed. Separatism thinking today is a Band-aid on a healed wound.

The Quiet Revolution took hold. The Catholic Church’s grip on Quebec wained to the point now that Madame Marois is determined to put the last secular nail in its coffin along with all other faiths. The Parti Quebecois secular charter sits in the legislative slip only awaiting a majority to make it law.

This secular charter can also be connected to forging “mon pays”. It goes against the Canadian Charter of Rights and Freedoms and national multicultural policies.  It focuses Quebec as different and distinct and forms part of the separatist ethos along the lines of an iceberg where most of its reasons for its existence lie below the separatist waterline.

The Parti Quebecois claims that it has a lot of support for its secular charter ideas. the voters will speak on this soon enough. This charter if passed, is anti-Canadian and bordering on the xenophobic. Quebeckers are much bigger than this sort of small thinking and on April 7 their election will reflect a more inclusive Quebec.

Marois Government has only been in power for 18 months or so. In that time they have managed to submerge major economic, energy, education, environmental, health, and aging population issues by emphasizing secular state legislation. Their re-election certainly as a majority is in doubt now because they slipped on the separatist issue and they have little to offer as provincial revenues continue to drop. 

Comments: thorne.ejournal.tom@gmail.com

© Copyright Tom Thorne 2014, All Rights Reserved

Quebec businessman Pierre Karl Péladeau runs for the Parti Quebecois. Now the left hand knows what the right hand is doing for the separatist agenda in Quebec.

Pierre Karl Péladeau: Premier Pauline Marois needs to watch out for

her job with this Parti Quebecois candidate on her team.

Premier Pauline Marois snags a big fish for April 7 election. Is Pierre Karl Péladeau the key to Pandora’s Separation Box? It is time to stand up a third time for Canada.

by Tom Thorne

Premier Pauline Marois just got a present. Days after announcing her election call over her divisive policies to secularize Quebec society, she found a way to really take the heat off these silly ideas. Pierre Karl Péladeau has decided to enter politics declaring as he does that he supports the separatist agenda to take Quebec out of Canada. 

Péladeau of course is a well known and connected businessman with vast communications holdings (Quebecor) not only in Quebec but across the rest of Canada. If you have found yourself in the separatist camp, then the only Quebec party with separatist ambitions is the one you join. Given Péladeau’s orientation to the right of centre along with his union busting credentials, I suspect that he is holding his nose as he supports the Party Quebecois known for its leanings to the left of the political spectrum.

It is now even more essential than ever for Quebeckers to deny Madame Marois a majority government on April 7. It all comes at a bad time for federalists at the national and provincial levels. The lacklustre grey government of Stephen Harper has no clout in Quebec holding only five seats and very little credibility.

The New Democratic Party (NDP) is a Quebec federal presence in Ottawa but it also relies on soft Quebec nationalism-sovereigntist sentiments to keep that presence intact. Prime Minister Harper had a recent con-flab with NDP federal leader Thomas Mulcair to explore what can be done to stem the rising separatist tide in Quebec since the federal Conservatives have little influence. That meeting just signals desperation from Prime Minister Stephen Harper who is as popular as the plague in Quebec. 

The federal Liberals have yet to be tested under Justin Trudeau in Quebec so even with his family and the Liberal Party’s traditions for federalism, he will also be treading softly. Where will the energy come from to promote Quebec remaining in Canada? I suspect that it will be the likes of former Prime Ministers Brian Mulroney and Jean Chretien. However as vice chair of Péladeau’s Quebecor empire Brian Mulroney is compromised and will have to take on the fact that Canada has been dealt a body blow by this peculiar Péladeau-Marois alliance. Mulroney has personal and political decisions to make that may not be easy.

This entry of a major Quebec businessman as a declared separatist can only serve to bring real federalists out into the open. There can be no soft pedalling when war is declared like this by Madame Marois. I have predicted this situation arising in this space before. However, I must confess the Péladeau entry into the fray escaped me. I would have thought that he would find the Parti Quebecois too left wing for his taste. 

The fact is Péladeau is more inclined to think like Stephen Harper. It surprises me that he would even consider the Parti Quebecois as his political home unless he is leading his life now with his heart rather than his head. That could be his undoing as a neophyte politician. He has now declared for separatism.It will be hard to back off from that stance in the future. It also means that his federalist friends and business associates will have to distance themselves or be compromised.

Remember Lucien Bouchard? He was another disappointment for Brian Mulroney who had him in his federal cabinet when he was Prime Minister. Bouchard also went towards the separatist option and that decision took us all to the brink in 1995.

I can only reflect that underneath a lot of Quebeckers lies a nationalist sentiment that given the right time in the life or political cycle surfaces and threatens to manifest itself as separatism. Usually it is frustration with Ottawa that makes this happen and Stephen Harper has certainly found little support for his right wing agenda in Quebec. That may be what has occurred in the case of Pierre Karl Péladeau. This flirtation with separatism may be part of the Quebec soul that rises from from time to time to catch Stephen Harper asleep at the Quebec switch. This new situation can alter Harper's plans for the 2015 federal general election.

On a more practical and mundane point does Madame Marois understand who she is offering her job to when she recruits Péladeau? I don’t think that he will want to be simply a cabinet minister. He wants to be premier and if you can really believe his separatism. His real goal must be to become President of the new Quebec state. At 52 that is possible in his lifetime.

Of course Péladeau has to win a seat in the National Assembly in order for his political aspirations to bud or even begin to flower. It should be the job of the federalist opposition to do everything they can to deny him election. And since Madame Marois has really now thrown down the separatist gauntlet, the hypocrisy of her government is now easier to see and to counter. Péladeau whatever his personal motives, focuses the real agenda of Marois and the Parti Quebecois on separatism. It clears the air of vacillation on this topic.

What her proposed legislation says about the secularization of Quebec at the expense of minorities, along with her election call means that the bill is still not passed yet by the National Assembly. If she gets a majority this legislation will be toughened along with new laws to strengthen the French Language. Look for Bill 101 Redux.  Combine that with her Péladeau gambit it becomes clear that we are into a round of political gamesmanship where the focus is on separatism and not the economy or pressing issues such as youth under employment, the implications of an aging population and the environment.

In short this is a ruse to take the heat off her government. Péladeau is window dressing at the moment but his entry into politics is key to his sentimental side not his business side. He is like a Janus. One head is all business. One head is all heart as a loyal Quebec separatist. His media holdings in Quebecor are still in his hands. As a new politician that is also a concern. How independent are his newsrooms even if he places his Quebecor shares in escrow? And how does he balance his Sun Media part of his empire when they were specifically set up to cover news from a right wing perspective? It is all very schizophrenic.

A Péladeau failure at the polls would send him back to the business world with a bad taste in his mouth and a reputation as a separatist which might not go down so well in the financial community. I have a feeling that his attitude would be business as usual. If he wins a seat and Madame Marois gets a majority government, then the gloves are off and we are into a third referendum for separation for certain. If the separatists lose this time then three strikes and you are out can only be the result.

There is a mood in the rest of Canada to let Quebec go this time if that is what they want. Canadians are tired of the separatist rhetoric and faulty view of our mutual history and constitutional law over the past 255 years. The Canadian federation takes hard work to keep operating for the benefit of all Canadians. 

It doesn’t help to experience jingoistic separatist rhetoric that is pointless when separatism really means keeping economic and currency union with the rest of Canada anyway. Then we get the “sovereignty” option which the Canadian Constitution already recognizes with language, civil law and dare we say it in light to the Parti Quebecois ideas about a secular state, enshrined religious rights guaranteeing Catholicism dating back to the 1763 Treaty of Utrecht and rolled into the British North America Act 1867 and the new Canadian Consitution.

Quebec separatism notions are based on complex cultural origins and in many cases  angst. They deny our common positive history as Canadians and stress our differences and slights rather than our best historical moments together. In a federation we must always look for what binds us rather than what pulls us apart.  Separatists deny our connections and they make us all smaller and more petty in North America and across the world. Canadians and Canadiens are much better than that. On April 7 Quebeckers need to consider how serious this election really is for Canada and their province.

© Copyright 2014, Tom Thorne, All Rights Reserved.

When will Hyundai offer their customer a full report about the 2013 Sonata spontaneous fire? Will they ever make a public statement?

The scorched trunk of the 2013 Hyundai Sonata along with 

the intact engine compartment can reveal clues about how the fire started. 

Good quality public and media relations. I advise Hyundai to take the high road concerning spontaneous Sonata fires.

by Tom Thorne

Good quality public and media relations is a topic I know something about. In my work life I have done this kind of work for theatres, photo manufacturers, educational broadcasters and also taught courses at the college level on both topics. I have had my share of public and media relations problems to deal with.

One aspect of public and media relations I subscribe to is always tell the truth and admit your failures and problems and own up to them. Of course other managers do not always appreciate this type of high minded public and media relations and will tell you when you propose such a plan that to tell the truth or admit anything may make the company liable for legal suits and also lose business. 

Usually managerial embarrassment and doses of disbelief and denial are at the root of poor public and media relations responses. Shame combined with denial can be lethal. However if your products or services don’t make the grade or fail miserably then owning up remains the best and ultimately the only policy if you want to remain in business with credibility.

When some years ago Maple Leaf Foods had Listeria food poisoning in their already distributed products they told the truth and said exactly what they intended to do about the problem. They protected the public, accepted responsibility for the deaths involved and gained our respect. Very tough to do. A pithy Reuters story relating this Maple Leaf experience can be read at:

http://ca.reuters.com/article/domesticNews/idCAN2748151920080827

Many readers probably remember the Tylenol poisoning murders. People died who used these spiked vials of Tylenol. The outcome was one of the most daring public and media relations operations in American business history. Good quality public and media relations worked so well that the trade name Tylenol survived this terrible experience and is used as a trusted brand to this day.

This problem properly managed is a classic case of good public and media relations work in action and the way it was handled pioneered safety packaging that is used by the over the counter and prescription drug industry to this day. See more detail on this at: 

 http://en.wikipedia.org/wiki/Chicago_Tylenol_murders

So that brings me to my current set of stories about the Hyundai Sonata spontaneous fires and other incidents Hyundai and other car manufacturers have had. Readers can find these stories below in recent posts.

I keep asking the question what does Hyundai normally do when one of their cars ignites spontaneously?  Their answer to date is that they take the problem seriously and will deal only with the customer with the problem. I have suggested to them in this blog that they may wish to retrieve the car in question and analyze what happened to it since the fire gutted the interior and the engine compartment remained intact. When they know how this all happened they should publicize this information with their remedy.

I have information that Hyundai did visit the burned out car stored at a Belleville, Ontario wrecker but the car is still there. Apparently it has been visited by the insurance company, Hyundai and “some engineers” according to my source. Of course it has been visited by the driver and myself to photograph the remains. As of 16 February 2013 the car has been seen by Hyundai but not purchased for any information it may yield if it was examined further at a forensic Hyundai research laboratory.  

My research into car computer systems reveals that many new cars of the road today have up to 50 CPUs (central processing units) built into them and one main box with a computer to control these sub systems. Mechanics can analyze a car’s need for maintenance or a malfunctioning part by plugging into these systems for a read out. Dealers have this level of analytical systems at their service centres.

Knowing this my question based on good public and media relations principles is to ask first has Hyundai done this to the compromised vehicle that rests in a Belleville wrecking yard? Do they take the car to a forensic lab for analysis and read out from its systems that seemingly malfunctioned? No direct answer to these questions has been forthcoming to this point of time.

All we get is that Hyundai in this case is “concerned” and after my first articles told me by email they intend to do more analysis of the car with the results of their tests would be communicated to the customer at some point. If that happens I will then see those results so they may as well tell me the results at the same time.

Here is the email trail I got after I contacted Hyundai on 31 January 2014. My contact is Chad Heard:

From Tom Thorne:

I am covering recent Hyundai fires on my blog www.tomthorneejournal.blogspot.com  The two stories I have done concern Hyundai cars that have ignited spontaneously for no apparent reason. My question to Hyundai is what do you do with the cars after this happens? Do you buy them back and take them to a lab for analysis? I understand a car setting on fire after a collision but the two examples and the others I have found are not collisions. Therefore I ask what is the Hyundai procedure after such an event especially when it is a failure due to Hyundai’s current engineering, sourcing or manufacturing practices. 

My other question is how are customers who experience one of these fires usually compensated by Hyundai when the insurance companies seem to cover only the book value of the car at the time of the problem. Customers obviously experience other losses, money paid out by monthly payments for example until the date of the fire. In short, do you have a policy to cover this kind of problem and what is it?

Thanks 

Tom Thorne

Here is the reply from Hyundai’s Chad Heard on 31 January 2014:

Tom, Thanks for the e-mail and the questions. As with all feedback that is received, the company works with customers on an individual basis. Please find attached a statement the company has prepared for your blog.

Chad Heard

Public Relations Manager

Hyundai Auto Canada Corp.

Attached to the first email I got from Chad Heard is this statement:

Hyundai Auto Canada appreciates the opportunity to respond. The company certainly understands how an experience as described in your article can be one of great concern to customers. This is a serious matter and Hyundai Auto Canada is committed to a full and proper investigation of the vehicle and will communicate directly with the customer as information becomes available.  - Hyundai Auto Canada Corp.

I can understand the customer getting a report but that does not solve the problem for the car buying public. And what exactly comprises “a full and proper investigation of the vehicle” if it remains at the wrecker subjected to the Canadian winter? Surely the wreck should be taken to a warm garage for a deep analysis of its computer systems? 

Hyundai has public responsibilities as well as their relationship with a customer.  They have this public responsibility as well as customer responsibility because they sell cars to the public with claiming only good things for their vehicles. They need to show in a tangible public way how “serious” they are concerning these spontaneous fires.

When their cars spontaneously ignite they should be warning people with them and potential new customers. They need a reengineering and a subsequent recall once they discern what happens in these spontaneous fires. Will they do this? Will they publicly admit that they have a problem?

What is very interesting is the recent Hyundai $400 million US class action settlement for erroneous gas milage claims that Hyundai is currently paying out to their customers. Gas milage problems pale in comparison to the spontaneous fires reported here. What processes does Hyundai management enact when their cars experience these fires? Their statement that they deal one on one with their affected customers and public admission of their “concern” does little to really enact a public and media relations program that can ease the concern of those driving their cars or more importantly, thinking of buying one.

© Copyright 2014, Tom Thorne, All rights reserved.

More on the 2013 Hyundai Sonata fire. The burnt out car offers an intact engine for serious analysis of the car's computer.

The engine of the burnt out 2013 Hyundai Sonata is intact. 

An opportunity for some real analysis about how and why the fire occurred.

What Hyundai should do about their spontaneous car fires.

by Tom Thorne

I received the following email from Hyundai Auto Canada Corp. after I asked them what they normally do after a spontaneous fire breaks out in one of their cars:

“Hyundai Auto Canada appreciates the opportunity to respond. The company certainly understands how an experience as described in your article can be one of great concern to customers. This is a serious matter and Hyundai Auto Canada is committed to a full and proper investigation of the vehicle and will communicate directly with the customer as information becomes available”.  Hyundai Auto Canada Corp.

I still ask one main question to account for about 32 percent of car fires that are spontaneous.  What  precisely do the manufacturers of these cars do with the burnt out hulks? Do they take them to their laboratory to try to find out why these fires occur for no apparent reason? We now know that in the case of the fire I reported on 25 January 2014 that Hyundai had the car examined on 28 January 2014 and the report of that work is now pending.

It remains to be seen if this report done by Hyundai offers any explanation or guide to what happened. When a car ignites after a collision that is something that we can understand. Although even that kind of fire should be made less likely by engineering and thinking through better car design that defeats fires under any circumstance. 

When the fire starts for no apparent reason while the car is simply parked, warming up or driving, then that is simply a reason that needs intense research about the systems that run contemporary cars. In the comments at the end of the this story I have such a case. This is especially needed in low milage new cars that fail this badly. If a car is old, then a fault of this kind could perhaps happen due to aging components and wear and tear.

These new car fires also suggests wiring and its connections to onboard computers needs a rethink. This Hyundai Sonata car enables that work to be done because the engine compartment did not burn as the photograph with this story show clearly. Check this reference about the complexity of contemporary car microprocessors: 

http://auto.howstuffworks.com/under-the-hood/trends-innovations/car-computer.htm

The software and hardware it controls runs the systems in a contemporary car is much more complicated than ever before. It it fails then the systems shut down. If the systems shut down then windows and doors fail and cannot be opened which is the case in this fire for the back passenger doors. Despite an intact and unburned engine, control of the car failed completely.

And why are cars finished with plastics and fabrics that burn easily when exposed to overheated wires? And why are those wires close to anything that can ignite? Why can’t fire retardant plastics and fabrics be better developed? Why does the software when it closes down, allow systems to continue working and malfunction to the point that wires or electrical connections can be allowed to overheat?

1,743,112 Cars  and light vehicles were sold in Canada in 2013 an increase of four percent over 2012. Hyundai’s share of this market was 137,100 units and increase of .6 percent over 2012. They sell cars in almost the same volumes as Toyota and Honda, and enjoy almost half the sales of Chrysler, General Motors and Ford. 

If you add Hyundai’s other car company Kia with sales of 72,449 units in 2013 together they control almost 13 percent of the Canadian light motor vehicle market. These figures are from Derosiers automotive reports and they show Hyundai-Kia to be a significant player in the Canadian car business.

Both Hyundai and Kia have lost a tiny bit of Canadian market share from 2012 into 2013. Hyundai is down .2 percent and Kia .4 percent. Sales for the entire car industry has grown four percent from 2012 into 2013. However Suh Sung-moon an analyst at Korea Investments and Securities is quoted in the Financial Times observed “Hyundai is keen to prevent the quality issues from expanding further because the impact on sales will be much larger, if similar problems are found in its new models”

So a significant player in Canadian car sales needs to show that when they have a problem of spontaneous fires they have policies and procedures that transparently demonstrate to the car buying public that they are working to fix these problems. In short they cannot keep these cases quiet and how they respond is a test of just how “keen” they really are to make things right.

Hyundai-Kia has just settled a class action suit over false claims for their gas milage. The total North American settlement is $400 million of which the Canadian share of this settlement is $46.65 million Cdn. This problem pales against teen one of these spontaneous fires.

To shore up their reputation because of recalls and quality issues Hyundai Motors has lost three executives in its research and development division including its head manager Kwon Moon-sik after their embarrassing fuel efficiency debacle. Whose head will roll over this kind of shabby engineering, sourcing and manufacture associated with spontaneous fires?

So many companies try the silence routines or the nice word public relations but without any tangible substance probably fearing litigation. Public relations is not silence it is publicly owning up to your problems and fixing them in public. If you choose to offer products to the public then you must do what is right when you have problems such as these spontaneous fires.

The truth is you will get litigation no matter what you do so it can only be bearer to own up to faults and deal with them publicly. The litigation and class action suits side of these problems can be lessoned by good public and media relations. A settlement with silence by both parties means that if the car company that makes the settlement  is obviously at fault.

There is a strong argument for a newer type of public relations and media relations by companies. That style is not silence but admission that there was and remains a problem which Hyundai intends to solve, fix and make good not only for this car but for all the cars they sell now and in the future. That is their test in the case of these spontaneous fires.

The fire gutted interior of the 2013 Hyundai Sonata with the intact engine.

Surely the intact car computer can shed light on this problem?

© Copyright 2014, Tom Thorne, All rights waved.  Please credit www.tomthorneejournal.blogspot.com

Hyundai claims car fire in 2010 found no technical fault of the vehicle could account for the incident.

A fire gutted 2010 Hyundai Elantra. Hyundai could find no technical cause 

for this fire according to their letter reproduced below.

More on the 2013 Hyundai Sonata fire. No comment yet from Hyundai Canada. Will they step up to the plate?

by Tom Thorne

It’s been several days and I have tried since last Friday to contact Hyundai Canada for a statement concerning the burnt out Sonata. The first email I sent to them received an automatic response reply which means I know they got it. 

Today I sent another email saying that my follow up story would be incomplete without a comment from Hyundai Canada or from their parent company in Korea. It’s my test to see how good they are dealing with difficult situations. So tomorrow who knows.

Silence seems to be the way many large corporations deal with problems such as this because they know that they could be held liable. The fact is they are liable and their  silence cannot change that. There is an obvious manufacturing negligence in this situation. No one can doubt that it happened. A senior manager at Hyundai should at least say they they are concerned and sorry.

Their warranties have nothing to do with catastrophic destruction of one of their cars by a spontaneous fire. This is not a warranty matter because it is a complete failure of their product after only 26,000 kilometres of driving. Any warranty is nullified by a burnt out hulk sitting in the snow in the wrecking company yard.  There is no fault on the part of the driver only in the manufacturing, sourcing and engineering of this product can be blamed.

The real question is how can any manufacturer of any product that fails at this catastrophic level say nothing? No amount of silence is going to correct it. No amount of shame however nicely expressed can fix this problem. At best any response is an apology knowing that despite an apology they remain clearly liable and accountable for a failed and very dangerous product. The only way to fix it is to ensure that it stops and never happens again. 

Initial compensation should be the entire insured amount paid by the customer for the car. Any losses such as an insurance deductible, loss of personal or school board property should be paid. A set of winter tires for the replacement vehicle in this case should be recovered. All of this would be a nice start. A kind of contrition that indicates concern for the customer’s well being.

And why not? Hyundai is liable for a giant manufacturing problem that could kill people and they need to correct their sourcing, engineering and how they assemble the car in the factory. In the meantime they need to get real and put their customers first despite any torts for negligence and class actions that may arise. That is a start of being accountable.

Below is the text of a letter provided to an owner of a Hyundai Elantra in 2011 destroyed by a fire. Carolyn (she has no last name apparently) representing the National Customer Connect office of Hyundai Motor America says “they can find no technical fault with the vehicle that accounts for the incident.” 

Surely a burnt out car can qualify as a “technical fault” by any standard.  The rest of this letter speaks for itself. The recipients of this letter refused the offer. That means litigation is needed to get Hyundai to step up to the accountability plate.

© Copyright 2014, Tom Thorne, All rights waved for a reblog.

2013 Hyundai Sonata destroyed by a fire that started in the passenger compartment. Who is accountable?

Fire gutted interior of 2013 Hyundai Sonata. A catastrophic fire 

by any standard. Will Hyundai be accountable?

2013 Hyundai Sonata burns at the roadside. 

by Tom Thorne, Belleville, Ontario, 25 January 2013

On Monday 20 January 2013 my oldest daughter was driving her 2013 Hyundai Sonata from the school where she teaches to pick up her three teenage children at their high school.

Suddenly the car dashboard began to light up. The car began to show signs of shutting down the power train so she pulled over to the side of the road. Nothing worked and her four way flashers would not come on.  Almost instantly smoke began to billow from the back seat. She got out of the driver’s side grabbing her purse from the front passenger seat.

She attempted to open the back doors to retrieve her computer and school student records. The doors would not open. She backed away from the car as it was engulfed in flames. Someone called 911 and the police and fire department from Quinte West were soon on site retarding the fire. The car could not be saved it is a total loss.

At this time it is not known what caused the fire but it is clear that it started in the back seat after a general systems failure.  One thing is certain the fire did not start in the engine. The engine is completely intact as I saw yesterday when I visited the wreckers in Belleville where the car is stored until insurance officials and fire forensic people examine it.

The wrecker company manager told me at the site that they are seeing more and more wiring that is “too thin” leading to seat heaters and other systems. Another employee offered that he knows of other Hyundai cars that have self ignited but not brought to their lot. A quick search of the internet confirms that Hyundai cars have ignited elsewhere. Some of these instances are listed below.

The fact is this one did ignite for no good reason is a cause for alarm. The insurance company is initially offering a replacement value which means that the victim of this situation does not get the full purchase price back. This car had only 26,000 km. so it is worth less from insurance book values. That means the victim bites the financing or price paid difference after only a year of driving.

 American Fire Administration facts from a report covering 2008-2010 indicate one in seven fires responded to are in cars, 86 percent of those fires are in passenger vehicles. Many of these fires (32 percent) are described as “unintentional”.  Sixty one percent of these fires are in the engine compartment. Forty four percent of fires are started by “mechanical failures”. Twenty eight percent of car fires are caused by insulation problems around wires and 18 percent of fires are caused by flammable liquids.

The average dollar loss per car fire to the victim after insurance is about $5,000 adjusting for market values. Per thousand car fires 2.3 percent result in fatalities usually because the fire is a result of a car crash. In this specific Hyundai Sonata case the fire resulted in no deaths or physical  injury but its psychological effects can be deeper especially when the back doors would not open. My daughter keeps thinking about her children caught in the backseat. 

The American government figures on these fires show clearly that passenger cars are less safe than transport vehicles. Sixty nine percent of vehicle fires are in passenger cars, 16 percent in other passenger vehicles such as light trucks. Non commercial fires on the road account for 86 percent of the fires reported versus seven percent for transport vehicles. Naturally there are more cars than transports but the fire safety of these cars on the road is still 32 percent of fires not caused by a crash.

The remedy for these “unintentional” car fires seems to indicate a tort court action if the drivers of these lemons are to make an impact on the car building industry. There is no excuse for a system failure where wires overheat create a fire and destroy a new car. Clearly there is negligence here in the engineering, sourcing and quality control when these cars are built. That negligence is clearly the responsibility and accountability of the car manufacturers and even those who wilfully offer and sell them to the public.

Please comment on this story with your own car fire experiences at this email or below: thorne.ejournal.tom@gmail.com

The engine was not burned only the interior of this 2013 Hyundai Sonata.

What could cause such a fire?  

Some examples of similar experiences from a simple Google search “Hyundai Sonata fires”:

1. Rocco Feb 2013: As a fire investigator, I have just examined 2 car fires in a week due to electrical failure...2012 sonata-2013 sonata. Coincidence? I think not. Someone in the auto industry needs to look into this.

2. MICHELLE Jan 18, 2014 9:03:16 AM

I had fire 2012 hyundia sonata -- burned on side of hwy -- electrical problem??

3.Another Hyundai Sonata taxi catches fire on expressway - 08May2012 youTube

4. Hyundai Sonata GLS: My 2011 Hyundai Sonata caught fire on my

Resolved Question:

My 2011 Hyundai Sonata caught fire on my way to work this morning. Now it is a total loss. I had an oil change 1 week ago. What do you think may have happened?

5.The vehicle was a 2011 Hyundai Sonata. The VIN of the car is 5NPEC4AC7B_. Upon pulling out from a stop sign the engine stalled, after coasting to a stop and placing in park I tried to restart engine. All lights went off and motor did not turn. Attempted again, same thing then passenger compartment filled with smoke. Fire dept arrived and determined somewhere in dash a component had fried. They then disconnected battery. Vehicle was towed to dealer, per dealer engine locked up and they have to disassemble dash to determine what had fried. This issue happened on Tuesday, September 6, 2011.

6. The car is a 2009 Hyundai Sonata. Vehicle identification number (VIN) of the vehicle is 5NPET46C89_. I started my car and as I started to turn the steering wheel so I could pull out of the parking space smoke spewed from my dashboard. I looked up under the dash and noticed the wiring harness in flames. I extinguished the fire. I then had the car towed to a Hyundai dealer. They examined the damage and said tat it would cost me $4000 to repair it as I needed a new wiring harness. Hyundai claims it wasn't a manufacturers defect, even though the car was purchased brand new and therehas been no alterations or modifications, the same wiring harness is used in kia which has a recall on a wiring harness. I am in possession of the burnt harness and it clearly has kia written on it. This problem occurred on Oct. 1, 2010.

7. On my way home my 2011 Hyundai Sonata caught fire under the

Customer Question: On my way home my 2011 Hyundai Sonata caught fire under the hood. I just had starter replaced 3 days earlier. Received paper stating all is good with my car. What could have caused this fire?

8. wemakeitsafer.com › Recalled Products › Vehicle Recalls › Hyundai

Find recall information for Hyundai Sonata Recall and other recalled cars, trucks ... year 2012-2013 Hyundai Sonata passenger cars, manufactured from January 24, ..... IN THE PRESENCE OF AN IGNITION SOURCE MAY RESULT IN A FIRE.

9. Hyundai Sonata Engine - 2013 HYUNDAI SONATA Problems With ...

www.arfc.org/complaints/2013/hyundai/sonata/engine/problem.aspx

2013 Hyundai Sonata problem with Engine. 2013 ... AN INDEPENDENT INVESTIGATOR STATED THE FIRE ORIGINATED IN THE ENGINE COMPARTMENT.

10. 2011 Hyundai Sonata Electrical System Complaints

www.aboutautomobile.com › Complaints › 2011 › Hyundai › Sonata

Provides Information about 2011 Hyundai Sonata Electrical System Complaints ... On 10/29/2013, 10/30/2013 and 11/01/2013 it began do do the exact same thing. ..... 40 minute with my family inside the vehicle, the left front side caught on fire.

11. My new hyundai sonata 2013 purchased in nov was parked in my ...

www.justanswer.com/.../7ymxz-new-hyundai-sonata-2013-purchased-nov-...

My new hyundai sonata 2013 purchased in nov was parked in my friends driveway for over 4 hours and spontaneously the engine caught fire. It was not arson it ...

© Copyright 2014, Tom Thorne, All rights waved for republishing or a reblog.

Volumes of rail shipped crude oil are increasing. How can safety be assured when railways often pass through downtowns? Answer: They can't.

Lac-Megantic Quebec: The mother of all railway derailment fires.

Railways passing through urban areas routinely carry noxious hazardous flammable goods each day. Can the rail infrastructure and rolling stock be properly maintained for these increased volumes? Are the trains properly manned to ensure safety?

by Tom Thorne

When the Canadian Pacific Railway (CPR) connected Canada and its vast territory in the late 19th Century they didn’t carry hazardous goods of much consequence. Perhaps the worst thing they transported was wagon axel grease, coal oil and barrels of tar.

Now trains regularly carry noxious crude oil, naphtha and a host of other industrial chemicals most of which can ignite in a derailment to cause large fires and ecological damage. The trouble is they carry these hazardous products through many urban areas that have expanded since the railway was originally built.

In the case of my town, Belleville, Ontario, Canada, the CPR still follows a course from when this railway offered a now defunct passenger service. In the early days it also served some factories downtown. We now have an industrial park on the top of the city that is served by the Canadian National Railway and has access to the major Highway 401 that spans the Province. However the CPR railway still dips down to roll right through the centre of town paralleling the Bay of Quinte where we draw our drinking water.

In addition, on its way down through town it is less than 100 meters at most from the back of our General Hospital. If we had a fire the size of Lac-Megantic, Quebec, near our hospital it would be rendered unusable and all the patients would have to be removed and housed elsewhere unless they were consumed by the flames. Also we would have no hospital medical service for the duration of such a disaster should it occur. 

My house in the west end of Belleville and is about 300 meters from the CPR track.That’s close enough that if we had a Lac-Megantic size fire for me to abandon my home for safety after helping hopefully to pull patients out of the long term care home at my corner. They are 150 meters from the CPR track.

Fortunately I could retreat to one of the three homes of my daughters. I have an acquaintance whose old wooden house downtown is 30 meters from the CPR track. The tracks at his location heave and sway each time a freight train goes through the city. Our downtown could be on fire very easily and our waterways polluted into the bargain because of the bridge that crosses the Moira River at that point.

A few years ago we had a derailment just east of Belleville that took a week to correct. Some of the oil leached into the ground but fortunately did not ignite. During that period the CPR routed its goods traffic through town using the Canadian National Railways (CNR) lines which also run through town but more safely through a larger rail yard. A derailment at this site would be more manageable but it also runs through town to the west and east with double track after leaving the rail yard.

Then this week we had another fiery derailment in Plaster Rock, New Brunswick and a few weeks ago we had another one at Casselton, North Dakota which also burst into flame and forced the evacuation of 2300 people.  Earlier on a stretch of track 86 km from Edmonton, Alberta 100 people were evacuated after a CNR derailment.

It is surely not rocket science to figure out that more and more flammable products are being shipped by rail to keep up with the demand mostly for oil that comes from the Canadian and the American west. The problem is our rail infrastructure and the nature of the rail car designs are prone to accidents of catastrophic proportions as the fiery death of 47 people shows in Lac-Megantic.

Canadian winters play havoc with our aging rail systems. The extreme cold this winter can affect the performance of the rail cars, switches and tracks.  As we have seen with the spate of accidents last year and the beginning of 2014, the system is clearly not safe enough. No amount of clever public and media relations or nice words from railway executives and government politicians can make this problem go away.

Since last May we have had ten serious derailments in Canada that are documented. Many other small problems go unreported especially by media. Every CPR goods train that passes through my town each day carries the potential for devastation. Some believe that the solution lies in pipelines. Pipelines in our area are aging like our rail system and the one that passes north of Belleville crossing watersheds. They are  destined for more volume to send crude oil to Montreal for refining. 

And can we expect that the Obama government is going to allow Canadian pipelines to enter the US in the near future? The answer is that the Congressional agenda in the United States has placed these pipelines from Canada on the political back burner. The Harper government wants to send our Alberta crude through pipelines to the BC coast and to Montreal. However in the meantime it will roll past our doors in increasing numbers of trains over track that needs attention and in cars that are single hulled and prone to ripping open in a derailment.

Each time I hear the train horns passing through my town I say a prayer first to remember the dead of Lac-Megantic and secondly to preserve us from a catastrophe at the end of my street.

© 2014 Tom Thorne, All Rights Reserved.